Ikea marketing strength killed 3 shoppers
Wow! I'm stunned by this news: News: "Saudi bargain-hunters killed in Ikea stampede". The 50 first shoppers at Ikea were meant to receive a $150 gift voucher and... 20 000 people showed up! It's the first I hear that people get killed due to the efficiency of a marketing campaign. That's awful.
posted by whatever at 5:16 am
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